Pest control searches are urgent and local. Someone with cockroaches in the kitchen or termites in the skirting boards calls the first business they trust. SEO for pest control means owning the map pack in your area and having a page for each pest and service.
Pages that rank
- General pest treatments
- Termite inspections and treatment
- Pre-purchase building and pest inspections
- Rodent control
- Specific pests customers name: cockroaches, spiders, ants, bed bugs
- Commercial pest control for food businesses and strata
What each page should answer
- How quickly you can come out.
- Whether the treatment is safe for children and pets, and what preparation is needed.
- How long the treatment lasts and whether there's a warranty.
- Your licence details.
Sell the annual plan
One-off jobs are fine, but annual treatments and termite inspections bring repeat revenue. Give the plan its own page and mention it on every service page.
Seasonal timing
Demand for many pests rises with warmer weather. Build pages and collect reviews before the busy months so rankings are in place when calls spike.
See our websites and SEO for pest control.