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Guide

Marketing for architects and interior designers

Design clients spend months researching before they choose who to work with. They want to see finished projects, understand your process and get a feel for fees. A portfolio site built around real projects does most of the selling.

Build project pages, not just a gallery

Give each project its own page: the brief, the challenge, the solution, the suburb, the budget range and plenty of photos. Project pages rank for searches like "renovation architect Fremantle" or "coastal interior design Cottesloe". See project pages and case studies.

Explain process and fees

  • Your stages, from first meeting to completion
  • How you charge: fixed fee, percentage or hourly, and typical ranges
  • What clients need to have ready: budget, block details, inspiration

Local SEO

  • Business Profile with the right category ("Architect", "Interior designer", "Building designer")
  • Pages for the services you offer: new homes, renovations, extensions, heritage, commercial fit-outs
  • Suburb mentions on project pages

Visual platforms and partners

Pinterest, Instagram and Houzz suit design work. Builders, landscapers and real estate agents can also refer steady work.

See real photos vs stock.

Want this done for you? See our websites and SEO for architects and interior designers, or get a free audit.

Find out where you rank today.

Send your website and the suburbs you service. You get a free video audit within two business days.

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