Photography clients book on two things: your style and whether you're available and affordable. Your website should show your best work quickly, then make it easy to check dates and prices.
Pick your niches
Wedding, family, newborn, headshots, real estate and product photography are searched separately and bought by different people. Give each its own page with matching galleries and pricing.
Keep the site fast
Photographers' sites are often slow because of huge image files. Compress and resize images, and use lazy loading. Slow galleries lose visitors and rankings. See website speed and image SEO.
Wedding photographers
- Pages for the venues you've shot at, with real galleries. Couples search their venue name.
- Packages or "from" prices and what's included
- An enquiry form that asks for the date and venue first
- Relationships with venues, celebrants and planners
Local and business photography
Headshots, real estate and commercial work come from local searches and repeat clients. A strong Business Profile and reviews from businesses help most.
See project pages and showing prices online.
Want this done for you? See our websites and SEO for photographers, or get a free audit.