Borrowers compare brokers online before they call. A website with clear, compliant information, real reviews and a simple way to book a chat wins more of them, and builds a lead source you own.
Pages to build
- First home buyers, refinancing, investment loans, construction loans
- Self-employed and low-doc lending, if you do it
- Car and equipment finance, if you offer it
- Pages for the areas you serve, if you meet clients locally
Compliance on your site
- Your Australian credit licence or credit representative number, as your aggregator requires
- Your legal name, trading name and ABN
- A general advice disclaimer and access to your privacy policy
- Rates and comparisons that follow ASIC's guidance on advertising credit
Check your aggregator's advertising checklist before you publish.
Content that ranks
First home buyer schemes, borrowing power and refinancing questions are searched constantly. Keep content accurate and dated, and update it when schemes change.
Reviews and referrals
Ask every settled client for a Google review. Real estate agents, accountants and financial planners are strong referral partners.
See getting more Google reviews.
Want this done for you? See our websites and SEO for mortgage brokers, or get a free audit.